Custom development

Build only what your workflow genuinely needs.

We start with configuration, then integration, and write custom code only when the missing workflow earns its place.

Start here The workflow gap
  1. 01
    ConfigureUse proven capability first
  2. 02
    ConnectIntegrate a system worth keeping
  3. 03
    ExtendBuild only the missing piece
Outcome A maintainable system
The least custom route that solves the real problem.
Choose the least custom route

Most workflow gaps have three possible answers.

The job is not to sell code. It is to identify the smallest dependable change that removes the operational friction.

  1. 01

    Configure

    Use existing Reefway and Odoo capability, rules, permissions, or reports.

    Best when the process is standard
  2. 02

    Connect

    Keep a useful outside system and connect it through a reliable supported API.

    Best when both systems have a clear role
  3. 03

    Extend

    Build a focused module for a requirement the standard platform cannot meet.

    Best when the workflow is genuinely specific

Project questions

What does a project cost?

It depends on the specification - which is exactly why we write one before estimating. Discovery scopes it honestly.

How long do projects take?

Small extensions take weeks; integrations and larger builds are phased. Timeline comes with the estimate.

Who owns and maintains the result?

Ownership, documentation, maintenance, and support expectations are agreed in writing before the build starts.

Can you work with our existing Odoo system?

Yes - we assess the current state first, including customizations that may affect upgrades.

Do you integrate with third-party APIs?

Where the API supports it reliably - we verify feasibility during specification, not after.

Bring us the workflow that doesn't fit anything.

A discovery conversation costs you an hour and gets you a straight answer.